Description
Bourbon Justice: How Whiskey Law Shaped America
Table of Contents
List of Illustrations
Foreword, by Fred Minnick
Preface
Chapter 1. Bourbon History Tells the Story of American History
Chapter 2. American Law Defines Bourbon
Chapter 3. Bourbon Drives the Development of Trademark and Brand Name Rights
Chapter 4. Old Crow Provides the Most Comprehensive Trade Name Case Study
Chapter 5. Bourbon Expands Trade Name Rights
Chapter 6. Bourbon Marketers Write the Book on Puffery and Exaggeration
Chapter 7. Bourbon Leads the Nation to Consumer Protection
Chapter 8. Bourbon Tells the Behind-the-Scenes Story of Prohibition
Chapter 9. Bourbon Law Reins in Fake Distillers and Secret Sourcing
Chapter 10. Bourbon Drives Truth in Labeling
Acknowledgments
Notes
Table of Authorities
Index
About the Author
